How To Buy An Email Address ##BEST##
There are many factors to consider when choosing which domain and TLD to use for your custom email address. There are over 400 domains available like .ART, .HELP, .EMAIL and many others, so your options are quite limitless.
how to buy an email address
Chances are that your domain provider will also offer email hosting services, but you do have the option to connect your domain elsewhere. Make sure that whoever you choose offers fair pricing, strong security and plenty of storage. Your email host will handle the backend for your email address, meaning that it will communicate with the rest of the Internet to send and receive your emails, as well as store your incoming emails and files.
You have two options available when creating custom email addresses: forwards and mailboxes. The forward option will forward any incoming emails that are sent to your custom address to another specified email address you own, but will not let you send emails from your custom address. A mailbox, on the other hand, will let you send and receive emails from your domain email address.
That's the mindset many marketers find themselves in when they're on the phone with a list-purchasing company: We need new people to email to support our sales team. Acting on that moment of desperation, however, can cause more harm than good.
You work with a list provider to find and purchase a list of names and email addresses based on demographic and/or psychographic information. For example, you might purchase a list of 50,000 names and email addresses of people who live in Minnesota and don't have children. There are several sustainable ways to use email marketing to grow your business. This isn't one of them.
Someone voluntarily gives you their email address either online or in-person so you can send them emails. They may pick certain types of email content they wish to receive, like specifically requesting email alerts when new blog posts are published. Opt-in email addresses are the result of earning the interest and trust of your contacts because they think you have something valuable to say.
What "opt-in" lists don't mean, however, is that email recipients opted in to receive email communications from your business. This is a critical distinction, and the next section of this post will go into more detail on why this type of "opt-in email list" (should be read with air quotes) is not a good idea for your email marketing program.
If you're using email marketing software or plan to in the future, you'll find that reputable companies will insist that you use opt-in email lists. You might be saying, "I'll just use a non-reputable email marketing vendor."
Alas, ESPs on shared IP addresses that don't require customers to use opt-in email lists typically suffer poor deliverability. Why? One customer's ill-gotten email address list can poison the deliverability of the other customers on that shared IP address. You're going to want to hitch your wagon to the light side of the email marketing force if you want your emails to actually get into inboxes.
Unless your company is in the middle of a merger or acquisition, you're not going to come across a high-quality email list you can purchase. If it's for sale, it means the email addresses on it have already been deemed non-responsive or unqualified for marketing outreach.
I referenced this earlier, but it's worth going into some more detail on this subject. Rented and purchased lists are sometimes scraped from other websites, which, I think we can all agree, is a dirty way to acquire email marketing contacts.
But let's say the email addresses you're looking to purchase were not taken from another site but rather earned legitimately. Email list purchase and rental companies might tout that those lists are "opt-in." Sounds great, right?
Did you know there are organizations dedicated to combating email spam? Thank goodness, right? They set up a little thing called a honeypot, which is a planted email address that, when harvested and emailed, identifies the sender as a spammer. Similarly, things called spam traps can be created to identify spammy activity; they're set up when an email address yields a hard bounce because it's old or no longer valid, but still receives consistent traffic. Fishy, eh?
If you purchase a list, you have no way of confirming how often those email addresses have been emailed, whether the email addresses on that list have been scrubbed for hard bounces to prevent identifying you as a spammer, or from where those email addresses originated.
Are you really willing to risk not only your email deliverability, but also the reputation of your IP address and your company? Even if you find the light after purchasing or renting email lists and decide to only email those who have opted in with your company, it'll take you months (or maybe years) to get your Sender Score up and rebuild the reputation of your IP.
Generating your own list of email contacts who have opted in to receive content from you doesn't just comply with legal regulations and protect your brand reputation. It also presents you with opportunities to grow this list through genuine relationships with new customers. We've already written about clever ways to go about doing this, which you can check out here. But, below are the basic best practices that have a very big bang for their buck when it comes to consistently growing an email list.
If ebooks aren't your jam, create tools instead. I don't recommend a one-or-the-other approach, but if you have more development talent than writing talent, this may be a more attractive option for you. These tools can be valuable enough to some of your website visitors that they'll trade you their email address for a free demo of the product you built. Then, for your first email, ask them what they thought of the tool. It's the perfect icebreaker.
Most people don't think of email as a lead- or contact-generating channel. But because people forward helpful emails to colleagues or friends, it can expand your database if you simply make forwarding or sharing email content easy for recipients. Include calls-to-action in your emails that make sharing an obvious choice for recipients, particularly with your most useful assets.
If you already have a pretty large database, you also likely have some contacts that have gone quite stale. If so, I recommend running a re-engagement campaign that can help you both scrub your email list and prevent the kind of spam and IP issues I addressed earlier, as well as reawaken old contacts that might have forgotten about you, but would actually be great fits for sales.
Have a few different buttons on your email template: separate social media buttons that produce pre-written social posts linking to a webpage version of your email, and an "Email to a Friend" button that transfers the email into a compose window so your contacts can instantly forward the message. Just make sure your email has an opt-in button so each new viewer can subscribe to more emails from you if they like what they see.
If you are using the company name for the domain name and your email address, you should mix and match it with your first name, last name, or initials. You can also single out your position in the company in the email address if you need the extra authority.
The most significant variable in your business email is the domain name you choose. If you want to be taken seriously as a business by other companies, the least you can do is register the right domain name.
We covered a lot of templates and alternatives you could use to come up with an email address. But most of them rely on you being able to get either your name or your company name on a .com or other highly trusted domain.
Setting up a professional email address is like laying the foundation for your future business communications. You can choose to set up your email address via a traditional host and their cPanel dashboard. Or you can opt for a managed hosting option and integrate your Google Workspace account in a matter of a few clicks.
Every small business will require email and some sort of office productivity suite, and there are multiple options available. Zoho Mail starts with free 5GB of storage for up to five mailboxes, plus 1GB of cloud storage.
Zoho Mail's data centers have top-notch security and surveillance, with a reliable 99.9% uptime. Benefit from secure email hosting that supports encryption both at rest and in transit, along with S/MIME message encryption.
Zoho Mail's powerful Control Panel is the admin's go-to place for all settings, configuration, and customization. Add users, manage group aliases, set up policies to moderate business email content, and more.
Managing your own email servers and securing them from spam and DDOS attacks is difficult and time-consuming. When you set up your domain with an email host, they take care of these complex tasks, once the initial set up is done. With the extensive customization options, delegating the email host to run your domain email will help you focus on your business rather than running around servers.
Zoho Mail offers intuitive migration tools, along with 24/7 dedicated migration support to ensure smooth, lossless migration from your existing email provider. Mail also supports Calendar and Contacts sync and migration of PST files.
Business email is an email account which you use explicitly for business or professional communications. Business email is built exclusively for teams and organizations that run business communications. It is set up with custom domain used by the organization and adds credibility and professionalism to the brand. Features like group email addresses, global address lists make collaboration more efficient.
Personal email works for one-to-one exchanges with friends and family. It can also be used for signing up for personal services and personal social media accounts. Business email is best for managing business communications and professional contacts. Business email generally comes with group aliases, higher storage, and business specific features and integrations including migration support and control panel. 041b061a72